As promised in the RSS Bandit roadmap, the preview of the next version of RSS Bandit is now available for general download. You can now download it at RssBandit.1.3.0.12.Wolverine.Alpha.zip.

NEW FEATURES THAT WORK

  • Newspaper styles: Ability to view all unread posts in a feed in a Newspaper view. This view uses templates that are in the same format as those used by FeedDemon so one can use RSS Bandit newspaper styles in FeedDemon and vice versa.

  • Per feed newspaper styles: Ability to specify a particular stylesheets for a given feed. For example, one could use the slashdot.fdxsl stylesheet for viewing Slashdot, headlines.fdxsl for viewing news sites and outlook-express.fdxsl for viewing blog posts.

  • Skim Mode: Added option to 'Mark All Items As Read on Exiting a Feed' 

  • Search Folder Improvements: Made the following additions to the context menu for search folders; 'New Search Folder', 'Refresh Search', 'Mark All Items As Read' and 'Rename Search Folder'. Also deletion of a search folder now prompts the user to prevent accidental deletion

  • Item Deletion: News items can be deleted by either using the [Del] key or using the context menu. Deleted items go to the "Deleted Items" special folder and can be deleted permanently by emptying the folder or restored to the original feed at a later date.

  • UI Improvements: Tabbed browsers now use a multicolored border reminiscent of Microsoft OneNote.

  • Limited NNTP Support: Ability to add a news server via the Tools->Newsgroups menu items. Once added the available news groups on that news server can be queried.

NEW FEATURES THAT DON'T WORK

  • Subscribing to newsgroups
  • Ability to filter items in list view by some search parameters
  • Option of automatic upload/download of RSS Bandit state for synchronization purposes 
  • Column chooser to enable users pick what columns show up in the list view.

For a detailed log of the differences between the Wolverine alpha and v1.2.0.117 check out the RSS Bandit changelog


 

Categories: RSS Bandit

Jim Hill has a post where he comments on Michael Eisner's management methods as Disney CEO in his post What does a Yeti smell like?  where he writes

Michael Eisner is a micro-manager. Now, I know that that's not exactly a late breaking story. But I think that it's important to understand how truly obsessive Disney's CEO can be when it comes to getting the details at the company's theme parks just right.

Take -- for example -- the Dolphin Resort Hotel. When Eisner wasn't entirely convinced that the giant banana leaves that architect Michael Graves wanted to paint on the sides of this resort would actually look good, Disney's CEO ordered that a huge sample leaf be painted on the backside of Epcot's Mexico pavilion. Just so he could see if this particular design element would look good when it was done to full scale.

But Michael's almost-insane attention to detail doesn't just stop at just the outside of Disney's resorts. Oh, no. After all, for years now, Eisner has insisted that -- before he signs off on the construction of any new WDW hotel -- that a sample room from this proposed resort be prepared. One that features all the furnishings that guests will actually be using in this hotel.

This sample room used to be located in a backstage area at the Caribbean Beach Resort. I've actually seen photos of this squat square structure back when the Imagineers were testing design elements for the All Star Music Resort. Which is why these pictures feature a giant sample maraca leaning against this tiny brightly painting building.

As for the other part of this story ... That Michael reportedly insists on sleeping in each of these sample rooms before he will actually allow construction of the proposed resort to go forward ... That part, I've never been able to prove.

Although Jim Hill's intention is to paint Michael Eisner in a negative light with these examples I'm not sure I necessarily see them as being bad practices. Personally, I'd love it if I heard that Steve Ballmer (the CEO of the company that employs me) wouldn't allow Microsoft to ship a copy of Microsoft Money until he'd used it to manage his finances with relative success or that no MSN Direct SmartWatches should go out until he'd succesfully used one as his personal timepiece for a month or that no release of Internet Explorer would be shipped until he could browse any site on the Web without fear of his computer being taken over by spyware. Of course, I don't expect this to ever happen even if Steve Ballmer wanted to do this Microsoft ships too many products to introduce such a bottleneck in the product development process.

I do know people who've had VPs take personal interest in their products that have ended up disliking that level of scrutiny. One person even commented "Whenever I see a VP asking some nitpicky questions about one of my features, I wonder to myself why he's trying to micromanage my features instead of trying to figure out how to get our stock price out of the flat funk its been in for the past few years". Different strokes for different folks I guess. :)


 

December 24, 2004
@ 02:38 AM

Mark Fussell, my former boss, has a post entitled Smart Watch Frustration - A Christmas tale of where he talks about the various problems he's had with an MSN Direct SmartWatch. He writes  

  • I wander into the company store and excitedly purchase a Fossil FX-3001 at the end of Dec 2003. I have to wait 4 weeks before I receive it, so it was a belated christmas present.
  • I receive watch one in Jan, the plastic/metal carton nearly kills me, but I activate it and procede to continuously show my work mates how great it is and how I know exaclty where to be for my next meeting.
  • End of Jan 2004 - watch one goes blank and stops working entirely. Not a hint of life. I send it to the Fossil repair center. 
  • Feb 2004 - Get new watch two, register it, continue to enjoy it and proudly show it off again, especially to Arpan, who desparately wants one. 
  • Feb 2004 - Watch two starts to reset on an hourly basis to 12pm 1/1/2001, rendering it useless. I send it to the Fossil repair center again.
  • March 2004 - Get new watch three, register it and enjoy it and tentively showing it off. By now everyone is uninterested in it.
  • May 2004 - Watch starts to reset on a 2-3 hourly basis. Worse still I start to tell people the wrong time and cause confusing including one old lady in the street who asked my the time and then argued that I was wrong. I should have agreed with her. 
  • May 2004 - Nov 2004 - I suffer watch three.Whilst it is in a good reception area (i.e. around my home) it works Ok. If I go anywhere out of reception range (i.e. the steel buildings at work, 20 miles north of my house or the UK) the watch becomes immediately useless, resetting to 12pm 1/1/2001 continuously. i.e. it is not even a watch.
  • Nov 2004 - I give up. I send watch three to the Fossil repair center having spent 30 minutes on the phone with a technican trying to "fix" it.
  • Dec 2004 - Get new watch four which is a new design, the FX-3005. The clasp must have been invented by someone from the Spanish Inquisition and it takes me about 10 minutes to figure out how to open and close it. I take watch four out of its brand new box and set it onto the charger. There is no comforting "beep" to indicate that it is charging. I spend 1 hour trying every combination and position on the charger. The next day I speak to the Fossil technical help desk and they determine, as I did the night before, that watch four is a lifeless heap of metal and plastic.  I sent it to the Fossil repair center.
  • Dec 22nd 2004 - I recieve watch five which is also a new FX-3005. Curiously this one is not in a new box and is simply wrapped in bubble wrap. I take it out and note that it is ready charged, but at least it is working, being careful not to slash my wrist with the dangerous metal clasp. I leave it to charge overnight and sync my personal settings.
  • Dec23rd - In the morning I note that it still has not synced my settings, so I go to register the watch ID on the MSD Direct site. Worringly it replies that this watch is already registered. No problem, I phone MSN Direct. To cut a 40 minute conversation short, I am told to 'reboot' the watch by continuously pressing three painful buttons (it takes 9 attempts)  to generate a new 'dynamic' ID for the watch. It turns out that this is all in futility. And here is the crux. This watch was previously owned(by the ID) and the icing on the cake is that the ID cannot be reset and assigned to my account. I am told by the help desk that the only thing that I can do is send it back to the Fossil repair center. Aaaaargh.Aaaaargh.Aaaaargh
  • I witnessed a lot of this first hand and I was stunned at how problematic these watches were for Mark. The initial lure of the SmartWatch to Mark was having a useful, internet-connected device that would automatically track his schedule as well as keep up with news and sports scores. I also had a need for such a decide but decided to go with a SmartPhone instead.

     

    So far my AudioVox SMT 5600 has worked like a charm. It's a phone, a camera, it syncs with Outlook wirelessly so I always have an up to date email and calendar, it tracks traffic density, it can be used to catch up on news when I'm bored while I'm stuck waiting somewhere, and I've even used it to hit Google once or twice while on the go. Plus the form factor is all that and a bag of chips.

     

    I should to talk Mark into giving up on the SmartWatches and going for a SmartPhone instead.

     


     

    December 22, 2004
    @ 05:27 PM

    It seems there's been some recent hubbub in the world of podcasting about how to attach multiple binary files to a single post in an RSS feed In a post entitled Multiple-enclosures on RSS items? Dave Winer weighs in on the issue. He writes

    This question comes up from time to time, and I've resisted answering it directly, thinking that anyone who really read the spec would come to the conclusion that RSS allows zero or one enclosures per item, and no more. The same is true for all other sub-elements of item, except category, where multiple elements are explicitly allowed. The spec refers to "the enclosure" in the singular. Regardless, some people persist in thinking that you may have more than one enclosure per item.

    Okay, let's play it out. So if I have more than one enclosure per item, how do I specify the publication date for each enclosure? How do I specify the title, author, a link to comments, a description perhaps, or a guid? The people who want multiple enclosures suggest schemes that are so complicated that they're reduced to hand-waving before they get to the spec, which I would love to read, if it could be written. Some times some things are just too hard to do. This is one of them.

    And there's a reason why it's too hard. Because you're throwing out the value of RSS and then trying to figure out how to bring it back. There's no need for items any more, so you might as well get rid of them. At the top level of channel would be a series of enclosures, and then underneath each enclosure, all the meta-data. Voila, problem solved. Only what have you actually solved? You've just re-created RSS, but instead of calling the main elements "item" we now call them "enclosure".

    The value of RSS is fairly self evident to me but it seems that given the amount of people who keep wanting to reinvent the wheel it may not be as clear to others. As someone who used to work on core XML technologies at Microsoft, the value of XML was obvious to me. It allowed developers to agree to use the same data format for information interchange which led to a proliferation of a wide and uniform set of tools for working with data formats. XML is not an optimal format for most of the tasks it is used for but it more than makes up for this with the plethora of tools and technologies that exist for processing XML.  

    My expectation about XML was always that the software industry would move on to agreeing on other higher level protocols built on XML for application information interchange. So I've always been frustrated to see many attempts by various parties, including the W3C with efforts such as XML 1.1 and binary XML, take us steps back by wanting to fragment the interoperability promise of XML.

    RSS is a wonderful example of the higher level of interoperability that can be built upon XML formats. Instead of information sources using various incompatible mechanisms for providing information to end users such as NOAA's SOAP web service and the Microsoft.com web services which each require a separate custom application to consume them, sites can all standardize on RSS. This standardization creates an ecosystem of applications that produce and consume RSS feeds which is a lot larger than what would exist for each site specific web services or market specific XML syndication formats.  Specifically, it allows for the evolution of the digital information hub where users can view data from the various information sources they care about (blogs, news, weather reports, etc) in their choice of applications. 

    Additionally, RSS is extensible. This means that even if the core elements and attributes do not satisfy all the requirements of a particular problem domain, then domain-specific information can be added to the feed. This allows for regular consumers of RSS to still be able to consume the content while domain specific applications can give users a richer experience. This is a much better solution for both content producers and consumers than coming up with domain specific applications.

    As a user I want less formats not more. I want my email to come in my RSS aggregator, I want my favorite newsgroups to show up in my RSS aggregator, I'm tired of having a separate application for what is essentially the same kind of data. In fact, it seems Google agrees with me as evidenced by them exposing XML feeds for your GMail inbox and for USENET newsgroups via Google Groups. Unfortunately, if you have a plain old RSS reader, you can't view these feeds and instead have to find an aggregator that supports Atom 0.3. Two steps forward, one step back.

    We need less data interchange formats not more. It is better for content producers, better for end users and better for developers of applications that use these formats. Existing problems in syndication should focus on how to make the existing formats work for us instead of inventing new formats. 

    Vive la RSS. 


     

    Categories: Syndication Technology | XML

    Tom has a post entitled MSN Messenger contact card problem where he writes

    When MSN Spaces first became available, I signed up for a test space, not knowing what I would finally end up with.  I liked it and thought it was cool that from MSN Messenger 7 beta, you could navigate to my Space from my contact card.

    I deleted my first Space and created this one, having decided I would maintain it and wanted a fresh start.  ("MrTom" as a Space URL was already taken, unfortunately...).  But know MSN Messenger still displays my original, deleted Space, and clicking the links takes you to a 'page unreachable' error.  Ugh.  Restarting messenger, changing my messenger profile, waiting a day or two didn't fix this.

    I first contacted messenger tech support and asked "how do I" fix this, and they gave me some nonsense about changing my display name.  They didn't understand my problem.  This is probably because "how do I" questions get routed to the most basic tech support pool.  Now I've contacted the "I need something fixed" pool, and gotten a good response.  They don't understand the issue, but they're looking into it and will let me know.  That's all I expect for the interactions between two beta products.  I'm crossing my fingers they can fix this without me deleting my site and recreating my passport. :)

    For now, only the most random of people might read my blog, rather than my messenger buddies.

    This problem typically occurs because MSN Messenger has information about the deleted Space cached. A tip I got from the MSN Messenger folks is to clear your browser cache and delete the contents of the folder C:\Documents and Settings\YourUserName\Application Data\Microsoft\MSN Messenger. This resolves the problem in most cases.

    It should be noted that deleting that folder deletes purchased MSN Messenger content such as emoticons, backgrounds and theme packs. If you've purchased content for MSN Messenger and are having the problems mentioned above do not use the above advice as a way to solve your problems. Instead, contact tech support for alternate solutions.


     

    Categories: MSN

    December 20, 2004
    @ 11:40 PM

    I've read Robert Scoble's Dear Bill Gates: can we create an interesting music player? post and the ensuing flood of negative  feedback with some interest. The core ideas of the post are fairly naive but do an interesting job of exposing the prejudices and internal biases of both Robert Scoble and many of his readers who responded. The core ideas of Roberts post were

    1. Microsoft should get in the music player business or pressure some OEMs to listen to their design suggestions.

    2. Get big name celebrities to endorse it

    3. Try and ship it in time for next year's back to school season

    4. create a marketting blitz around it

    5. blog about it

    The ideas in itself except for the part about blogging aren't really original and are the kind of things that would come up in any 30 minute brainstorming session about what one would do if they wanted to compete with Apple's iPod. I'm also quite skeptical that blogging about a hardware product will make me any more likely to buy it over an existing market leader. There is no blog by the Apple iPod team or the TiVo team yet I love both products and wouldn't consider alternatives even though there are Microsoft employees who blog who constantly evangelize competing products.

    The rest of the ideas are either impractical (even if Microsoft wanted it couldn't get in the music player business in less than six months and OEMs aren't under Microsoft's control when it comes to their product design) or common sense (getting celebrity endorsements).

    What I find interesting is the intensity of the reaction to this post.

    One reaction which is obvious in hindsight is the assumption in this post that Microsoft shouldn't abide the fact that Apple is dominating a market it isn't directly engaged in. This is such a natural way of thinking of for Microsoft people ("we should be number 1 in every software/hardware/technology related market") that it is often surprising for non-Microserfs when they first encounter the mentality.

    Then there are those who thinks Scoble dissed the Windows Media team by (a) touting such obvious ideas as too revolutionary for them to have come up with and (b) implying that they are failing. I think these people are being a tad bit sensitive. However I also think it was unwise of Robert to be so dismissive of the efforts of the folks working in this area at Microsoft. Given that his day job involves getting product teams to open up to him on Channel 9, he isn't going to get much of cooperation from them if he keeps knocking their efforts. Another reason is that you never know who you'll end up working with. I remember once writing that MSN Messenger was one of the software applications I cannot stand only to get a rebuke from Scoble to make the post more constructive which I did. A year and a half later, and I'm on the team that owns the server for MSN Messenger. I have lots of little stories like this just from my experiences in the past three years at Microsoft. I definitely weigh my thoughts more carefully before posting anything negative about products or technologies in the software industry in general.

    For a while I've been frustrated by my experience as an XBox owner. I can't get games like Transformers Armada and DragonBall Z: Budokai at all while games like Grand Theft Auto: San Andreas won't show up until 6 months after they've been out on Playstaton 2. However I've never thought of posting an open letter to Bill Gates on my blog with a proposal to use celebrity endorsements, partnerships with game publishers and blogging to counter the dominance of Playstation 2 in the console market.

    Sometimes I wonder if that is a virtue or a vice. ;)


     

    Categories: Life in the B0rg Cube

    December 19, 2004
    @ 02:06 AM

    The longer I have my AudioVox SMT 5600 the more I begin to understand what  Russell Beattie has been preaching all these years. Yesterday I attended the Phoenix Suns vs. Seattle Sonics game at Key Arena. In between the 1st and 2nd quarters they were playing some songs by Lil Jon (having gone to school in Atlanta I smile whenever I hear "Skeet Skeet" in public) then lo and behold I notice Lil Jon below sitting courtside. My date informed me that he was scheduled to be in concert later that night.

    I quickly navigated to http://www.ticketmaster.com on my phone to see if I could get some tickets but it seems the site doesn't support mobile browsers. I've slowly begun to get hooked on having Internet access with me wherever I am. Email, traffic reports, movie times and more can now be checked anytime and anywhere. How have I managed without a SmartPhone all this time?


     

    Categories: Technology

    I saw a recent post from Dave Winer berating Yahoo! where he wrote

    Yahoo is the strangest most jealous and behind-the-scenes plotting and scheming of tech companies. When any of the other "giants" moves in RSS space I get plenty of advance notice so that I can help them promote it, maybe even make it better before it's announced. Yahoo, as a company seems jealous and insecure, seems to have as a goal, replacing me. Hey it's been tried before, probably isn't worth the trouble. And it's amazing for all the lack of respect, how much of my (unpatented) work they're using to reshape their company. If I didn't know better I might think that someone inside the company is claiming credit for my work and doesn't want the boss to know. ";->"

    I wasn't sure what this post was about so I did a little Googling and came upon a post on the atom-syntax mailing list entitled Yahoo and "Media RSS" which points out that Yahoo! has created a specification entitled "Media RSS" Specification Version .9 (DRAFT). I found it interesting that Yahoo! is throwing its weight behind a spec to replace the current mechanisms used for podcasting. I am not surprised that Dave Winer was irritated especially since some of the stuff in the spec seems extremely questionable (the media:people is a single element that can contain multiple people separated by the '|' character, attributes like playerWidth & playerHeight that are supposed to control how big the media player window used to consume content should be, etc).

    However before getting deeper into the Yahoo! specification I stumbled on a post by Danny Ayers on the atom-syntax mailing list which expressed some confusion about how XML vocabularies are defined

    Correct me if I'm wrong, but it looks a little broken:

    <media:content url="http://www.foo.com/movie.mov"; fileSize="12216320"
    type="video/quicktime"
        playerUrl="http://www.foo.com/player?id=1111"; playerHeight="200"
    playerWidth="400"
        isDefault="true" expression="full" bitrate="128" duration="185">

    The attributes aren't namespace-qualified, yet aren't defined in the
    RSS 2.0 spec.

    Danny Ayers seems to think that the absence of a namespace name on an attribute is equivalent to the attribute being in some 'empty' namespace along with other types that are in no namespace in that vocabulary. That is actually incorrect. The best documentation to put one straight on how to consider to elements and attributes in today's age of XML namespaces is the W3C XML Schema Primer. The XML Schema recommendation is the primary specification which describes how defining XML vocabularies in a namespace aware manner is supposed to work.

    An attribute with an explicit namespace name (i.e. that has a prefix) is a global attribute which belongs to a particular vocabulary. There is only one declaration of an attribute with that name (namespace URI & local name pair) in the vocabulary. On the other hand, an attribute without a namespace name is scoped locally to the element it is declared on and is only defined in the context of that element. This means in a particular vocabulary multiple definitions of an attribute with a particular name can exist if it is un-namespaced since it is scoped locally to its owner element. 

    Since Danny Ayer's is the co-author of the upcoming book entitled Beginning RSS and Atom Programming  I hope he does some more research on designing XML vocabularies before the book is published. A lot of the power of RSS is the ability authors have of defining their own vocabularies as RSS modules and I'd hate to see a new generation of RSS module designers inherit a bunch of bad habits because they read the wrong stuff in a book.


     

    December 16, 2004
    @ 02:05 PM

    I recently started reading the Microsoft Monitor weblog written by Joe Wilcox of Jupiter Research. His blog joins the likes those of Miguel De Icaza and Jon Udell who I can be assured will write a fairly insightful commentary on Microsoft technology announcements. The big difference is that Jon and Miguel occassionally write about Microsoft technologies while Joe Wilcox does so all the time.

    In a recent post entitled MSN's Rising Fortune  Joe Wilcox writes

    It's strange in a way how fortunes can change, even in a company as large as Microsoft. For years, the MSN folks would be the brunt of jokes, for living on "the red"--as in money-losing--side of the Microsoft campus. And MSN lost money for more than seven straight years. But, under the leadership of Yusuf Mehdi, fiscal 2004 brought the division to profitability. And to prominence.

    Consider that today Microsoft will hold a second teleconference on the MSN desktop search utility, this one for financial analysts. I can't recall the last time a MSN technology warranted a teleconference for Wall Street. Sure, search competition with Google is a reason. But today's call is another sign of MSN's growing importance to the broader Microsoft.

    While the client division whacks away at Windows security problems, chucks features from Longhorn and readies the next-generation operating system's delivery for not 2005 but 2006, MSN chugs out a barrage of new consumer products. Just in the last few months, MSN has unleashed testing versions of a music store (now officially launched), overhauled IM client, blogging service, Web search service and now desktop search utility. More MSN goodies are coming, but I can't discuss them right now.

    My only nitpick with his post is that he seems to have gotten the MSN organizational chart a little confused. Reading the list of Microsoft executives it states that Yusef Mehdi is the Corporate Vice President, MSN Information Services & Merchant Platform while David Cole is the Senior Vice President, MSN and Personal Services Group.

    MSN can be broadly divided into information services (aka IS) which is all the content related stuff like the MSN.com webpage, MSN Music as well as MSN Search and communication services (CS) which are all the communication related apps such as Hotmail, MSN Spaces and MSN Messenger. Yusef's runs the IS side of the house while Blake Irving is the Corporate Vice President, MSN Communication Services and Member Platform Group. David Cole sits at the top of the MSN pile.

    I just learned all this when I got here a couple of weeks ago. :)


     

    Categories: MSN

    Recently while reading Robert Scoble's blog I came across a link to the Wired article entitled The Long Tail. The article is focused on the entertainment media industry and how the Internet has fundamentally changed some aspects of it. The salient part of the article is the following excerpt

    To get a sense of our true taste, unfiltered by the economics of scarcity, look at Rhapsody, a subscription-based streaming music service (owned by RealNetworks) that currently offers more than 735,000 tracks.

    Chart Rhapsody's monthly statistics and you get a "power law" demand curve that looks much like any record store's, with huge appeal for the top tracks, tailing off quickly for less popular ones. But a really interesting thing happens once you dig below the top 40,000 tracks, which is about the amount of the fluid inventory (the albums carried that will eventually be sold) of the average real-world record store. Here, the Wal-Marts of the world go to zero - either they don't carry any more CDs, or the few potential local takers for such fringy fare never find it or never even enter the store.

    The Rhapsody demand, however, keeps going. Not only is every one of Rhapsody's top 100,000 tracks streamed at least once each month, the same is true for its top 200,000, top 300,000, and top 400,000. As fast as Rhapsody adds tracks to its library, those songs find an audience, even if it's just a few people a month, somewhere in the country.

    This is the Long Tail.

    Given the recent launch of MSN Spaces I've been thinking about the lesson of the Long Tail in connection with blogging and blogging software. A lot of the hype and spilled ink about blogging has focused on the "high end" of the curve or the so-called A-list of blogging. The most recent being the Newsweek article entitled The Alpha Bloggers.

    The most notable explanation of this phenomena has been Clay Shirky's Power Laws, Weblogs, and Inequality which begins with

    A persistent theme among people writing about the social aspects of weblogging is to note (and usually lament) the rise of an A-list, a small set of webloggers who account for a majority of the traffic in the weblog world. This complaint follows a common pattern we've seen with MUDs, BBSes, and online communities like Echo and the WELL. A new social system starts, and seems delightfully free of the elitism and cliquishness of the existing systems. Then, as the new system grows, problems of scale set in. Not everyone can participate in every conversation. Not everyone gets to be heard. Some core group seems more connected than the rest of us, and so on.

    Prior to recent theoretical work on social networks, the usual explanations invoked individual behaviors: some members of the community had sold out, the spirit of the early days was being diluted by the newcomers, et cetera. We now know that these explanations are wrong, or at least beside the point. What matters is this: Diversity plus freedom of choice creates inequality, and the greater the diversity, the more extreme the inequality.

    In systems where many people are free to choose between many options, a small subset of the whole will get a disproportionate amount of traffic (or attention, or income), even if no members of the system actively work towards such an outcome. This has nothing to do with moral weakness, selling out, or any other psychological explanation. The very act of choosing, spread widely enough and freely enough, creates a power law distribution.

    Although a lot of the meta-discussion about blogging either by the media or by other bloggers tends to focus on the so-called A-list there is the Long Tail to consider. Many research studies on blogging tend to indicate that a large number of weblogs have a readership of 10 people or less. To most bloggers, a weblog is a way to share their lives and experiences with their friends, family and colleagues not a way to become the next Robert Scoble or Doc Searles.  

    When MSN Spaces was launched there was some negative feedback from certain popular bloggers most notably from Robert Scoble in his post MSN Spaces isn't the blogging service for me complaining that the service did not have enough features aimed at power bloggers. Mike Torres had a good explanation of our feelings on these sentiments in his post Is MSN Spaces for everyone?  where he wrote

    So, who do I want to see using MSN Spaces?  I want my mom and dad to use Spaces.  I want my sister to have a space for her friends.  I want my in-laws to use Spaces to share holiday photos with all of us privately using Messenger-only access.  I want my old classmates to find me via my Space (this has already happened twice in two days.)  I want the (appx) 150 million MSN Messenger users to feel as if they have a place to express their feelings to the 10-15 people they care most about.  I want the (appx) 187 million Hotmail users to view Spaces as yet another way to keep in touch with loved ones for free.  I want college kids to post pictures of their classmates falling asleep in class from their mobile phones, and instantly have all their friends alerted in MSN Messenger - even if they are in another country.  I want people to use Spaces in ways we hadn't even thought of (note: not surprisingly, this is also already happening.)

    That was our bar - real people, real experiences.  And we are ecstatic with the progress we have made.  People are excited about the level of integration into MSN Messenger with real-time notification and contact cards.  People are excited that we support RSS 2.0 and Trackbacks.  People are excited about the fact that MSN employees are finally blogging (we were before, we just didn't get linked to!) and engaging in an open discussion with our users. 

    This is exactly how I feel. I've been interested in blogging and XML syndication because I've seen it as a way for people such as myself who are disconnected from friends and family to keep in touch. I want my mom to keep up to date with what's going on in my life by reading my blog. I want my friends from high school reading [some parts of] my blog. I want my kid sister blogging.

    This means the prioritization of features that favor A-list and geek bloggers was lower than those that we felt and still feel make it easier for everyone to start blogging instead of just the alpha geeks and early adopters. As we continue to improve the service the questions we tend to ask ourselves are "Would this feature be useful to my mom, my spouse or my friends?" as opposed to "I wonder whether Robert Scoble or Doc Searles would like this feature?". I think we are on the right track and a majority of the feedback we've gotten as well as our sign up numbers seem to bear that out.

    Remember the lesson of the long tail...don't just focus on the popular.


     

    Categories: MSN