August 13, 2005
@ 05:11 AM

Robert Scoble has a blog post entitled Filtering Out MSN's Filter which seems like a good enough opportunity to state why I think of the newest addition to MSN's family of offerings. Robert wrote

MSN Filter sure is getting some people upset (hi Ross Mayfield).

Personally I wanted to give MSN Filter a few weeks before giving my opinion, but Ross goaded me into it.

Boring. Boring. Boring.

First, what is it? MSN hired five people to do a blog each. There's one on sports. Another on tech. Music. TV. Lifestyle.

I have to agree with Robert, I think the MSN Filter sites are pretty boring. More importantly as a MSFT shareholder and someone that works at MSN, I think it is a bad business investment in its current incarnation. Precedents for professional blogging such as Gawker Media (e.g. Gizmodo)  and Weblogs Inc. (e.g. Engadget) family of sites are supported by topic specific ads including some from Google's AdSense program. On the other hand, if you look at MSN's Technology Filter you don't see any such ads.

I think it is pretty cool that MSN is allowing folks experiment with ventures like MSN Filter. However my personal opinion is that in its current incarnation it's a lame knock off of the stuff coming out of folks like Nick Denton and Jason Calacanis and it doesn't have a chance of making much [if any] money for us since they are eschewing targetted ads.  

Lame. Lame. Lame.


 

Categories: MSN
Tracked by:
"1428_ministry - Calftryin.net" (1428_ministry - Calftryin.net) [Trackback]
"Giochi di Luce" (Giochi di Luce) [Trackback]
"May Camp 2006" (May Camp 2006) [Trackback]
"Music" (Music) [Trackback]
"Toronto Wireless Community Network (TWCN)" (Toronto Wireless Community Network ... [Trackback]
"Calftryin.net" (Calftryin.net) [Trackback]
"2002_06_24 - Departurebanish.com" (2002_06_24 - Departurebanish.com) [Trackback]
"Philip Morris agrees to buy Nabisco for $14.9 billion" (Philip Morris agrees to... [Trackback]
"Events" (Events) [Trackback]
"main.htm" (main.htm) [Trackback]
"Mannequin Madness" (Mannequin Madness) [Trackback]
"Events" (Events) [Trackback]
"Gralty Automotive" (Gralty Automotive) [Trackback]
"Mute_8977 - Calftryin.net" (Mute_8977 - Calftryin.net) [Trackback]
"Verreau_9420 - Calftryin.net" (Verreau_9420 - Calftryin.net) [Trackback]
"COMMISSIONERS’ CORNER" (COMMISSIONERS’ CORNER) [Trackback]
"Reel Views - Angie" (Reel Views - Angie) [Trackback]
"TIFFANY BOUDREAU PAX LODGE 2004" (TIFFANY BOUDREAU PAX LODGE 2004) [Trackback]
"ALL ABOUT CANADA" (ALL ABOUT CANADA) [Trackback]
"2004_02_11 - Calftryin.net" (2004_02_11 - Calftryin.net) [Trackback]
"3337_backlash - Departurebanish.com" (3337_backlash - Departurebanish.com) [Trackback]
"NATURE HIKE" (NATURE HIKE) [Trackback]
"Aluminum 2000" (Aluminum 2000) [Trackback]
"Humanist - Calftryin.net" (Humanist - Calftryin.net) [Trackback]
"SERVICE PROJECTS" (SERVICE PROJECTS) [Trackback]
"939_awards - Calftryin.net" (939_awards - Calftryin.net) [Trackback]
"3611_sixth - Calftryin.net" (3611_sixth - Calftryin.net) [Trackback]
"May Camp 2006" (May Camp 2006) [Trackback]
"4029 - Calftryin.net" (4029 - Calftryin.net) [Trackback]
"main.htm" (main.htm) [Trackback]
"8266_opposition - Calftryin.net" (8266_opposition - Calftryin.net) [Trackback]
"May Camp 2006" (May Camp 2006) [Trackback]
"COMMISSIONERS’ CORNER" (COMMISSIONERS’ CORNER) [Trackback]
"main.htm" (main.htm) [Trackback]
"Districts" (Districts) [Trackback]
"Thinking Day 2006" (Thinking Day 2006) [Trackback]
"PREPARING FOR INSPECTION" (PREPARING FOR INSPECTION) [Trackback]
"The Camping Page" (The Camping Page) [Trackback]
"Training" (Training) [Trackback]
"Murat - Calftryin.net" (Murat - Calftryin.net) [Trackback]
"Voluntary_2161 - Calftryin.net" (Voluntary_2161 - Calftryin.net) [Trackback]
"6070 - Calftryin.net" (6070 - Calftryin.net) [Trackback]
"IDEC" (IDEC) [Trackback]

Comments are closed.