From the Business Week article, The World According to Ballmer

Clearly alluding to Microsoft's key Internet search rival, Ballmer said: "The hottest company right now -- the one nobody thinks can do any wrong -- may just be a one-hit wonder."

Actually Google is already at least a two hit wonder; AdSense/Adwords and the Google search engine. Given that revenues from AdSense are growing to match those from the Google website, it seems inevitable that in a few years it'll be more important to Google that they are the #1 ad provider on the Web not whether they are the #1 search engine.




Thursday, May 19, 2005 12:27:05 AM (GMT Daylight Time, UTC+01:00)
Yes, having tried many per-click ad programs, I find Google's Ad Sense to be the most worthwhile. I was pleasantly surprised by the 'huge' numbers compared to almost zero dollars from outfits like Commission Junction.

Speaking of huge numbers, I compare huge to the amount of money it takes to pay a hosting service. I fully expect revenue from AdSense to pay for all of my Web hosting costs and I define this as sucessful.
Thursday, May 19, 2005 2:45:08 PM (GMT Daylight Time, UTC+01:00)
I would actually argue there have been more than 2 hits from Google...
Ryan Dawson
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